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Articles & strategies for your online reputation

All our actionable advice to collect more Google reviews, reply to customers and turn your reputation into a growth engine.

agency reviewsgoogle business profile

Best Review Platform for Agencies in 2026: Why Saphek Outperforms SaaS Tools

Google is deleting reviews at scale in 2026. Comparison of review solutions for agencies: Saphek (full-service agency) vs Trustpilot, Clutch, G2, Senja. Why an agency manages everything better than a SaaS tool.

Pierre MADI 1 Aug 2026 12 min
google reviewsgoogle business profile

How to See Google Reviews: Complete Guide for Businesses and Customers in 2026

How to view Google Business Profile reviews, Google Maps reviews, and your own reviews? Step-by-step guide with screenshots, 2026 statistics, and tips for business owners.

Pierre MADI 31 Jul 2026 9 min
online reputationdefinition

What Is Online Reputation? Definition and Complete Guide for Small Businesses in 2026

Online reputation is your business image on the Internet. Discover its definition, the 3 key dimensions, 2026 statistics, and how SMBs can evaluate and improve it.

Pierre MADI 30 Jul 2026 8 min
Google review linkTrustpilot

Direct Review Links for Google and Trustpilot: Why 80% of Businesses Send Customers to the Wrong Page

80% of businesses send customers to their profile page instead of the review form. Learn the difference between /review and /evaluate on Trustpilot, and how to open the Google review popup in one click.

Pierre MADI 26 Jul 2026 8 min
prohibited practicespaid reviews

Forbidden Online Reputation Practices: The Complete Guide to Prohibited Review Tactics, Google Penalties, FTC Fines & Legal Consequences in 2026

Paid reviews, review gating, fake reviews, forced suppression: 7 prohibited practices that can cost $53,088 per violation or get your Google profile suspended. Discover the compliant method to earn authentic reviews.

Pierre MADI 25 Jul 2026 10 min
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Google Business Profile: 7 Fatal Mistakes Killing Your Local Visibility (and How to Fix Them)

80% of Google Business Profiles contain at least 3 mistakes that make them disappear from the Local Pack. Discover the 7 fatal errors and how to fix them in 48 hours.

Pierre MADI 24 Jul 2026 8 min
reputation cleanupde-indexing

Online Reputation Cleanup: The Complete Guide to Removing Negative Content from Google in 2026

Negative content on page one of Google can cost you customers. Discover the 3 legal methods to clean your online reputation: source removal, GDPR de-indexing, and positive content suppression.

Pierre MADI 23 Jul 2026 9 min
Google Business Profilelocal SEO

Google Business Profile: The Complete Guide to Optimizing Your Listing and Dominating Local Search in 2026

A 100% optimized Google listing is 7x more likely to appear in the Local Pack. Discover the 10 optimization levers, the 45-point checklist, and the method to reach the top 3 in 60 days.

Pierre MADI 21 Jul 2026 10 min
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Online Reputation Monitoring: The Complete 2026 Guide to Watching and Protecting Your Brand

93% of consumers read reviews before buying. A bad online reputation can cost 22% in lost revenue. Learn the 5-step method to monitor your online image and the free and paid tools to use.

Pierre MADI 20 Jul 2026 9 min